JDT ADVISORS

A fractional CMO is a contract Chief Marketing Officer (CMO), retained on a part-time basis to provide executive marketing leadership for a growing business. A fractional CMO is a great way to add executive-level marketing leadership to a team without adding the full cost of employment and benefits to payroll or having to manage any efforts associated with finding critical talent. A fractional CMO is not an “agency” or a “social media manager,” they are a member of the executive team and serve as the executive leadership for the marketing function of a business.